Decision Process Optimization
Use scores and segments for the automation, centralization and quality assurance of decisions.
- Score:
- Probability of customer behavior
- Segment:
- Group of similar customers
- Decision:
- Associating an action to a segment
- Assigning a customer to that segment
Decision Process Optimization is used in the credit risk department for example for
Decision Process Optimization can also make use of the following analyses, typically outside of the risk department:
- Behavioral segmentation
- Profit scores
- Cross-sell scores
- Campaign response scores
- Activity scores
- Early repayment scores
- Impairment scores
- Attrition scores
Druckversion 